La Riche Directions Semi Permanent Hair Dye - Poppy Red
Add a Shock of Colour with Poppy Red Hair Dye
Poppy Red by La Riche Directions is stunningly vibrant - a gorgeous red shade that's perfect for adding a shock of colour to your look. This warm-toned red is warmer than Rose Red and slightly lighter and brighter than Pillarbox Red, creating a beautiful, eye-catching finish.
Key Features:
- Stunningly Vibrant Shade - Gorgeous warm-toned red that stands out
- Perfect Balance - Warmer than Rose Red, lighter and brighter than Pillarbox Red
- 100ml Generous Size - Plenty of product for medium to long hair
- Vegan Friendly Formula - Cruelty-free and suitable for vegans
- Eco-Conscious Packaging - Each pot is made from recycled ocean plastic
Styling Tips:
For the most vibrant results, we recommend applying Poppy Red to light, bleached blonde hair. When applied to unbleached hair, the colour will be much more subtle, adding a warm red tint to your natural colour. This stunning shade is perfect for creating bold, vibrant looks that demand attention.
About La Riche Directions:
La Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.
Important Notice:
Always carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.
Customers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.
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